Made first for older women 1
The Haunting of Hill House's audience scores lean most toward older women at 83 of 100 1. Its overall reach is rated targeted — targeted reach aimed at a specific demographic segment 2. Relative to the expected cast make-up for its production origin, on-screen representation registers above the baseline for White and below it for Black and Hispanic 3. On content balance it reads entertainment-first at 2 of 100, weighting storytelling over explicit messaging 4.
- 1Audience scoreolder women 83 of 100 is the top quadrant.WhatSphere audience model, score_version 1
- 2ReachAudience breadth rated targeted.WhatSphere audience model, score_version 1
- 3RepresentationRepresentation vs production-origin baseline: White 95, Black 26, Hispanic 28.WhatSphere representation model, score_version 1
- 4Content balanceContent balance entertainment-first at 2 of 100.WhatSphere content-balance model, score_version 1
WhatSphere presents the sourced record; it does not cast the judgement. Every statement above is drawn from a stored, sourced row — shown beside it — and nothing is asserted beyond what those receipts support.
Synopsis
Mike Flanagan's reimagining of Shirley Jackson's novel, following the Crain family as they confront haunting memories of their old home and the terrifying events that drove them from it.
Age: 73 — strongly mature-audience
Quadrant Scores
Audience Representation
Where to Watch (US)
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