Research evidenceResearch evidence — scores and sourced research

Scored entertainment-first on WhatSphere's content-balance model 4

Its director stated on the record that "i don't think it's a message movie, Any alignment with movements like Me Too and Times Up was purely luck of the draw, It's about character revelation, period" 1. Its director stated on the record that "i don't think you would ever catch me saying that [it's feminist] because that makes it sound like it has an agenda, Having strong women characters hasn't chan…" 2. Its narrative-universality assessment registers 8 of 10 3. Taken together, the content-balance model places it entertainment-first at 10 of 100 4. Relative to the expected cast make-up for its production origin, on-screen representation registers above the baseline for mixed-heritage and White and below it for Hispanic 5.

The receipts — every claim above is sourced
  1. 1
    Creator statementdirector: "I don't think it's a message movie. Any alignment with movements like Me Too and Times Up was purely luck of the draw. It's about character revelation, period."Variety, 2018 source ↗
  2. 2
    Creator statementdirector: "I don't think you would ever catch me saying that [it's feminist] because that makes it sound like it has an agenda. Having strong women characters hasn't changed. I had the idea for Elastigirl to ge…"Hello Giggles, 2018 source ↗
  3. 3
    Narrative universalityNarrative universality 8 of 10; identity centrality incidental.WhatSphere content assessment. Narrative universality 8/10 -> advocacy signal 22
  4. 4
    Content balanceAdvocacy 10 of 100, tier entertainment-first.WhatSphere content-balance model, score_version 1. Narrative universality 8/10 -> advocacy signal 22
  5. 5
    RepresentationRepresentation vs production-origin baseline: mixed-heritage 77, White 67, Hispanic 28.WhatSphere representation model, score_version 1

WhatSphere presents the sourced record; it does not cast the judgement. Every statement above is drawn from a stored, sourced row — shown beside it — and nothing is asserted beyond what those receipts support.

Data updated March 19, 2026Scored, pending verification.Think a score is wrong? Submit a correction.
Primary audienceYoung MenYoung Men93
Young MaleYoung FemaleMature MaleMature Female
Primary audienceYoung Men
Targeted

Quadrant Scores

Young Men
93
Young Women
75
Older Men
25
Older Women
7
Loading factors...

Audience Representation

White
67
Black
36
Hispanic
28
Asian
38
South Asian
46
Middle Eastern
48
Indigenous
48
Mixed
77
Other
48
LGBTQ+
0

Faithfulness

Faithfulness not applicable

Faithfulness is scored only for adaptations.

Why this is blank

An original has no source text to compare. The score is left blank rather than shown as zero.

Advocacy

Advocacy10
Entertainment

Where to Watch (US)

Stream
Disney PlusDisney Plus
Rent
Amazon VideoAmazon VideoApple TV StoreApple TV StoreGoogle Play MoviesGoogle Play MoviesYouTubeYouTubeFandango At HomeFandango At Home
Buy
Amazon VideoAmazon VideoApple TV StoreApple TV StoreGoogle Play MoviesGoogle Play MoviesYouTubeYouTubeFandango At HomeFandango At Home

View streaming options ↗

Synopsis

Elastigirl springs into action to save the day, while Mr. Incredible faces his greatest challenge yet – taking care of the problems of his three children.

Score version: v1Data confidence: 100%How are scores calculated?

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Lineage and popularity

No lineage or popularity yet

This title has no Wikidata match, source work, or Steam player snapshot. A missing snapshot is not zero.

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Advocacy Over Time in Action

The average advocacy score of Action titles by release year, with this title marked. Higher is more advocacy-driven.

25507519642026
Average advocacy score of Action titles by release year
YearAverage advocacyTitles
196432
196543
196604
196822
197002
197104
197232
197329
197503
197742
197923
198045
198143
198215
198337
1984411
198527
1986210
1987214
198814
1989110
199015
199119
199228
1993211
1994214
1995311
199619
1997413
1998210
1999313
2000111
2001220
2002317
2003414
2004319
2005418
2006323
2007318
2008322
200949
201078
2011512
2012910
2013716
2014109
20151016
2016209
20171417
20181520
20191618
20201413
20211425
20222032
20231725
20241232
2025535
2026530
This title (2018)101

● This title (2018): advocacy 10 · explore Action →

Cast & Crew

Erik Smitt (director) · Travis Hathaway (director)