Audience evidenceThe verdict — who this is for, by the receipts

Made first for young men 1

Sing 2's audience scores lean most toward young men at 85 of 100 1. Its overall reach is rated targeted — targeted reach aimed at a specific demographic segment 2. Relative to the expected cast make-up for its production origin, on-screen representation registers above the baseline for White and mixed-heritage and below it for Hispanic and Black 3. On content balance it reads entertainment-first at 6 of 100, weighting storytelling over explicit messaging 4.

The receipts — every claim above is sourced
  1. 1
    Audience scoreyoung men 85 of 100 is the top quadrant.WhatSphere audience model, score_version 1
  2. 2
    ReachAudience breadth rated targeted.WhatSphere audience model, score_version 1
  3. 3
    RepresentationRepresentation vs production-origin baseline: White 78, mixed-heritage 65, Hispanic 28, Black 31.WhatSphere representation model, score_version 1
  4. 4
    Content balanceContent balance entertainment-first at 6 of 100.WhatSphere content-balance model, score_version 1

WhatSphere presents the sourced record; it does not cast the judgement. Every statement above is drawn from a stored, sourced row — shown beside it — and nothing is asserted beyond what those receipts support.

Data updated March 19, 2026Scored, pending verification.Think a score is wrong? Submit a correction.
Primary audienceYoung MenYoung Men85
Young MaleYoung FemaleMature MaleMature Female
Primary audienceYoung Men
Targeted

Quadrant Scores

Young Men
85
Young Women
57
Older Men
43
Older Women
15
Loading factors...

Audience Representation

White
78
Black
31
Hispanic
28
Asian
38
South Asian
46
Middle Eastern
48
Indigenous
48
Mixed
65
Other
48
LGBTQ+
0

Faithfulness

Faithfulness not applicable

Faithfulness is scored only for adaptations.

Why this is blank

An original has no source text to compare. The score is left blank rather than shown as zero.

Advocacy

Advocacy6
Entertainment

Where to Watch (US)

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Synopsis

Buster and his new cast now have their sights set on debuting a new show at the Crystal Tower Theater in glamorous Redshore City. But with no connections, he and his singers must sneak into the Crystal Entertainment offices, run by the ruthless wolf mogul Jimmy Crystal, where the gang pitches the ridiculous idea of casting the lion rock legend Clay Calloway in their show. Buster must embark on a quest to find the now-isolated Clay and persuade him to return to the stage.

Score version: v1Data confidence: 100%How are scores calculated?

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Lineage and popularity

No lineage or popularity yet

This title has no Wikidata match, source work, or Steam player snapshot. A missing snapshot is not zero.

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Advocacy Over Time in Family

The average advocacy score of Family titles by release year, with this title marked. Higher is more advocacy-driven.

25507519402026
Average advocacy score of Family titles by release year
YearAverage advocacyTitles
194022
194402
195102
195902
196532
196902
197303
197402
197502
197703
198102
198203
198315
198432
198523
198608
198705
198815
198938
199018
199115
199216
199319
199428
199554
199645
199707
199804
1999110
200015
2001410
2002110
2003312
200428
2005213
2006215
2007114
200829
200935
201064
201154
2013104
201572
2016104
2017185
2019198
202078
202196
2022256
2023289
2024812
2025611
2026010
This title (2021)61

● This title (2021): advocacy 6 · explore Family →

Cast & Crew

Jean-Philippe Martins (director) · Jean-Philippe Descoins (director)