The Bad Guys 2 (2025) is a family movie whose audience scores lean most toward young women at 97 out of 100, with comparable appeal to young men (91). Its overall reach is rated targeted, meaning it is aimed at a specific demographic segment. Measured against a balanced 50-point baseline, it sits near the midpoint on the gender axis and 44 points toward younger viewers on the age axis. Relative to the expected cast make-up for its production origin, on-screen representation registers above the baseline for Black and below it for White. Its content balance scores as entertainment-first at 0 out of 100, indicating its content choices weight storytelling over explicit messaging. All figures reflect WhatSphere's data-driven audience model rather than a critical opinion of the title.
Synopsis
The now-reformed Bad Guys are trying (very, very hard) to be good, but instead find themselves hijacked into a high-stakes, globe-trotting heist, masterminded by a new team of criminals they never saw coming: The Bad Girls.
Age: 6 — strongly youth-oriented
Quadrant Scores
Audience Representation
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Advocacy Over Time in Family
The average advocacy score of Family titles by release year, with this title marked. Higher is more advocacy-driven.
| Year | Average advocacy | Titles |
|---|---|---|
| 1940 | 0 | 2 |
| 1944 | 0 | 2 |
| 1951 | 0 | 2 |
| 1959 | 0 | 2 |
| 1965 | 0 | 2 |
| 1969 | 0 | 2 |
| 1973 | 0 | 3 |
| 1974 | 0 | 2 |
| 1975 | 0 | 2 |
| 1977 | 0 | 3 |
| 1981 | 0 | 2 |
| 1982 | 0 | 3 |
| 1983 | 1 | 5 |
| 1984 | 3 | 2 |
| 1985 | 0 | 3 |
| 1986 | 0 | 8 |
| 1987 | 0 | 5 |
| 1988 | 1 | 5 |
| 1989 | 2 | 8 |
| 1990 | 0 | 8 |
| 1991 | 1 | 5 |
| 1992 | 1 | 6 |
| 1993 | 0 | 9 |
| 1994 | 1 | 8 |
| 1995 | 2 | 4 |
| 1996 | 2 | 5 |
| 1997 | 0 | 7 |
| 1998 | 0 | 4 |
| 1999 | 0 | 10 |
| 2000 | 0 | 5 |
| 2001 | 2 | 10 |
| 2002 | 1 | 10 |
| 2003 | 1 | 12 |
| 2004 | 0 | 8 |
| 2005 | 1 | 13 |
| 2006 | 1 | 15 |
| 2007 | 0 | 14 |
| 2008 | 2 | 9 |
| 2009 | 2 | 5 |
| 2010 | 4 | 4 |
| 2011 | 3 | 4 |
| 2013 | 6 | 4 |
| 2015 | 4 | 2 |
| 2016 | 8 | 4 |
| 2017 | 12 | 5 |
| 2019 | 5 | 7 |
| 2020 | 5 | 8 |
| 2021 | 5 | 6 |
| 2022 | 12 | 6 |
| 2023 | 19 | 8 |
| 2024 | 5 | 11 |
| 2025 | 1 | 11 |
| 2026 | 0 | 5 |
| This title (2025) | 0 | 1 |
● This title (2025): advocacy 0 · explore Family →
Cast & Crew
JP Sans (director) · Pierre Perifel (director)
Made for the Same Audience
Titles with the closest audience-sphere profile — not just the same genre.
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