Made first for young men 1
Licence to Kill's audience scores lean most toward young men at 100 of 100 1. Its overall reach is rated targeted — targeted reach aimed at a specific demographic segment 2. Relative to the expected cast make-up for its production origin, on-screen representation registers above the baseline for White and below it for Hispanic and Indigenous 3. On content balance it reads entertainment-first at 0 of 100, weighting storytelling over explicit messaging 4.
- 1Audience scoreyoung men 100 of 100 is the top quadrant.WhatSphere audience model, score_version 1
- 2ReachAudience breadth rated targeted.WhatSphere audience model, score_version 1
- 3RepresentationRepresentation vs production-origin baseline: White 99, Hispanic 5, Indigenous 35.WhatSphere representation model, score_version 1
- 4Content balanceContent balance entertainment-first at 0 of 100.WhatSphere content-balance model, score_version 1
WhatSphere presents the sourced record; it does not cast the judgement. Every statement above is drawn from a stored, sourced row — shown beside it — and nothing is asserted beyond what those receipts support.
Synopsis
After capturing the notorious drug lord Franz Sanchez, Bond's close friend and former CIA agent Felix Leiter is left for dead and his wife is murdered. Bond goes rogue and seeks vengeance on those responsible, as he infiltrates Sanchez's organization from the inside.
Age: 34 — leans younger
Quadrant Scores
Audience Representation
Where to Watch (US)
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Advocacy Over Time in Adventure
The average advocacy score of Adventure titles by release year, with this title marked. Higher is more advocacy-driven.
| Year | Average advocacy | Titles |
|---|---|---|
| 1952 | 0 | 2 |
| 1959 | 4 | 2 |
| 1960 | 0 | 2 |
| 1963 | 1 | 3 |
| 1966 | 0 | 3 |
| 1968 | 3 | 2 |
| 1972 | 1 | 4 |
| 1973 | 1 | 2 |
| 1975 | 1 | 5 |
| 1978 | 0 | 2 |
| 1979 | 0 | 2 |
| 1981 | 0 | 2 |
| 1982 | 0 | 4 |
| 1983 | 1 | 3 |
| 1984 | 1 | 8 |
| 1985 | 0 | 2 |
| 1986 | 0 | 3 |
| 1987 | 0 | 4 |
| 1988 | 0 | 2 |
| 1989 | 1 | 5 |
| 1990 | 0 | 3 |
| 1991 | 2 | 2 |
| 1992 | 0 | 2 |
| 1993 | 0 | 3 |
| 1994 | 1 | 4 |
| 1995 | 2 | 4 |
| 1996 | 0 | 3 |
| 1997 | 1 | 9 |
| 1998 | 0 | 4 |
| 1999 | 0 | 9 |
| 2000 | 1 | 9 |
| 2001 | 3 | 8 |
| 2002 | 1 | 10 |
| 2003 | 3 | 8 |
| 2004 | 3 | 11 |
| 2005 | 1 | 11 |
| 2006 | 1 | 11 |
| 2007 | 1 | 12 |
| 2008 | 1 | 7 |
| 2009 | 2 | 8 |
| 2010 | 4 | 10 |
| 2011 | 2 | 10 |
| 2012 | 6 | 6 |
| 2013 | 3 | 12 |
| 2014 | 4 | 11 |
| 2015 | 5 | 12 |
| 2016 | 6 | 12 |
| 2017 | 3 | 13 |
| 2018 | 5 | 23 |
| 2019 | 6 | 26 |
| 2020 | 4 | 18 |
| 2021 | 5 | 33 |
| 2022 | 8 | 27 |
| 2023 | 8 | 30 |
| 2024 | 4 | 30 |
| 2025 | 1 | 22 |
| 2026 | 7 | 8 |
| This title (1989) | 0 | 1 |
● This title (1989): advocacy 0 · explore Adventure →
Cast & Crew
Miguel Lima (director) · Ramón Bravo (director)