Made first for young women 1
$40 a Day's audience scores lean most toward young women at 100 of 100 1. Its overall reach is rated targeted — targeted reach aimed at a specific demographic segment 2. On content balance it reads entertainment-first at 0 of 100, weighting storytelling over explicit messaging 3.
- 1Audience scoreyoung women 100 of 100 is the top quadrant.WhatSphere audience model, score_version 1
- 2ReachAudience breadth rated targeted.WhatSphere audience model, score_version 1
- 3Content balanceContent balance entertainment-first at 0 of 100.WhatSphere content-balance model, score_version 1
WhatSphere presents the sourced record; it does not cast the judgement. Every statement above is drawn from a stored, sourced row — shown beside it — and nothing is asserted beyond what those receipts support.
Synopsis
$40 a Day is a Food Network show hosted by Rachael Ray. In each episode, Rachael takes a one-day trip to an American, Canadian, or European city with only US$40 to spend on food. While touring the city, she finds restaurants to go to, and usually manages to fit three meals and some sort of snack or after-dinner drink into her small budget. The show premiered on April 1, 2002, some five months after the debut of 30 Minute Meals, making it her second Food Network show. Production is currently on hiatus. Clips are sometimes used in Ray's later series, Rachael Ray's Tasty Travels. Another Food Network series, Giada's Weekend Getaways starring Giada De Laurentiis, is similar in format. The show is currently being rerun on The Travel Channel.
Age: 31 — leans younger
Quadrant Scores
Audience Representation
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Advocacy Over Time in Reality
The average advocacy score of Reality titles by release year, with this title marked. Higher is more advocacy-driven.
| Year | Average advocacy | Titles |
|---|---|---|
| 1982 | 0 | 2 |
| 1985 | 0 | 2 |
| 1999 | 0 | 2 |
| 2001 | 0 | 3 |
| 2002 | 4 | 3 |
| 2003 | 1 | 7 |
| 2004 | 1 | 9 |
| 2005 | 1 | 3 |
| 2006 | 1 | 14 |
| 2007 | 0 | 4 |
| 2008 | 1 | 5 |
| 2009 | 0 | 3 |
| 2012 | 2 | 2 |
| 2013 | 0 | 3 |
| 2018 | 1 | 3 |
| 2020 | 0 | 5 |
| 2021 | 2 | 3 |
| 2022 | 2 | 2 |
| This title (2002) | 0 | 1 |
● This title (2002): advocacy 0 · explore Reality →
Cast & Crew
Made for the Same Audience
Titles with the closest audience-sphere profile — not just the same genre.
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