Made first for older men 1
30 Days's audience scores lean most toward older men at 76 of 100, with comparable appeal to young men 1. Its overall reach is rated targeted — targeted reach aimed at a specific demographic segment 2. Relative to the expected cast make-up for its production origin, on-screen representation registers above the baseline for White and below it for Black and Hispanic 3. On content balance it reads entertainment-first at 11 of 100, weighting storytelling over explicit messaging 4.
- 1Audience scoreolder men 76 of 100 is the top quadrant, with young men 68 close behind.WhatSphere audience model, score_version 1
- 2ReachAudience breadth rated targeted.WhatSphere audience model, score_version 1
- 3RepresentationRepresentation vs production-origin baseline: White 96, Black 26, Hispanic 28.WhatSphere representation model, score_version 1
- 4Content balanceContent balance entertainment-first at 11 of 100.WhatSphere content-balance model, score_version 1
WhatSphere presents the sourced record; it does not cast the judgement. Every statement above is drawn from a stored, sourced row — shown beside it — and nothing is asserted beyond what those receipts support.
Synopsis
30 Days is a reality television show on the FX cable network in the United States, created and hosted by Morgan Spurlock. In each episode, Spurlock, or some other person or group of people, spend 30 days immersing themselves in a particular lifestyle with which they are unfamiliar, while discussing related social issues. As in Spurlock's film, Super Size Me, there are a number of rules unique to each situation which must be followed during each such experiment. At least one episode each season has featured Spurlock as the person spending the month in the particular lifestyle. Season one premiered on June 15, 2005, and its respective DVD set was released July 11, 2006. The second season premiered on July 26, 2006. Season 3 of 30 Days premiered on June 3, 2008. FX said on November 6 that it would not be renewing the series for a fourth season, effectively canceling the show. The show has recently been picked up for re-air by Planet Green, though no new episodes have been ordered. In the United Kingdom, the program is broadcast on More4 and Channel 4. In Australia, the program is broadcast on Network Ten and Lifestyle Channel. It currently airs in Canada on Independent Film Channel and Canal Vie. It also airs on FX in Latin America. In Norway it airs on TV 2. In Sweden it airs on TV4 and Kanal 9.
Age: 54 — age-balanced
Quadrant Scores
Audience Representation
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Advocacy Over Time in Documentary
The average advocacy score of Documentary titles by release year, with this title marked. Higher is more advocacy-driven.
| Year | Average advocacy | Titles |
|---|---|---|
| 1905 | 0 | 5 |
| 1938 | 2 | 2 |
| 1967 | 0 | 2 |
| 1968 | 4 | 2 |
| 1970 | 0 | 3 |
| 1971 | 0 | 2 |
| 1974 | 0 | 3 |
| 1975 | 5 | 3 |
| 1985 | 0 | 2 |
| 1989 | 0 | 3 |
| 1990 | 0 | 2 |
| 1992 | 0 | 3 |
| 1994 | 0 | 3 |
| 1996 | 0 | 4 |
| 1997 | 0 | 5 |
| 1999 | 0 | 7 |
| 2001 | 1 | 3 |
| 2002 | 1 | 11 |
| 2003 | 1 | 15 |
| 2004 | 0 | 9 |
| 2005 | 1 | 11 |
| 2006 | 0 | 20 |
| 2007 | 0 | 9 |
| 2008 | 1 | 13 |
| 2009 | 0 | 5 |
| 2010 | 0 | 2 |
| 2011 | 0 | 9 |
| 2012 | 0 | 3 |
| 2013 | 0 | 8 |
| 2014 | 0 | 5 |
| 2015 | 0 | 3 |
| 2018 | 1 | 12 |
| 2019 | 0 | 7 |
| 2020 | 1 | 17 |
| 2021 | 1 | 6 |
| 2022 | 5 | 2 |
| This title (2005) | 11 | 1 |
● This title (2005): advocacy 11 · explore Documentary →
Cast & Crew
Made for the Same Audience
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Same Audience, Lower Advocacy
Made for a similar audience but scored lower on advocacy — the closest less-message-driven picks, ranked by audience-sphere proximity.
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