Marketing Emphasis
How titles are marketed and the relationship between marketing strategy and audience targeting.
4,167
Titles Categorized
653
Strong Female Lead
1,994
Strong Male Lead
1,162
Both
Marketing Emphasis Distribution
Strong Lead Breakdown
Marketing Target Gender
Emphasis vs. Advocacy Score
| Emphasis | Count | Avg Advocacy | Avg YM | Avg YW |
|---|---|---|---|---|
| story | 2166 | 1.67 | 55.57 | 40.75 |
| stars | 955 | 1.13 | 59.24 | 48.78 |
| action | 387 | 1.81 | 84.77 | 26.93 |
| franchise | 283 | 5.05 | 83.49 | 45.78 |
| mixed | 101 | 1.56 | 60.14 | 55.18 |
| nostalgia | 90 | 2.46 | 75.02 | 49.96 |
| awards | 67 | 3.28 | 31.52 | 26.54 |
| effects | 62 | 0.81 | 78.82 | 33.15 |
| representation | 56 | 8.89 | 39.21 | 60.75 |