Made first for older men 1
The Terror's audience scores lean most toward older men at 100 of 100 1. Its overall reach is rated targeted — targeted reach aimed at a specific demographic segment 2. On content balance it reads entertainment-first at 0 of 100, weighting storytelling over explicit messaging 3.
- 1Audience scoreolder men 100 of 100 is the top quadrant.WhatSphere audience model, score_version 1
- 2ReachAudience breadth rated targeted.WhatSphere audience model, score_version 1
- 3Content balanceContent balance entertainment-first at 0 of 100.WhatSphere content-balance model, score_version 1
WhatSphere presents the sourced record; it does not cast the judgement. Every statement above is drawn from a stored, sourced row — shown beside it — and nothing is asserted beyond what those receipts support.
Synopsis
While Pop Morton, a rancher, is being sworn in as deputy sheriff, his daughter Molly, to escape the unwelcome attentions of usurer Blair Hatley (who holds the mortgage on their ranch), meets Art Downs. Art is mistaken by Steve Baird, one of Hatley's henchmen, for "The Terror," a notorious Arizona bandit, and uses this mistake as an excuse to invade their stronghold, where he finds Molly--kidnaped by the rustlers.
Age: 65 — leans mature
Quadrant Scores
Audience Representation
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Advocacy Over Time in Western
The average advocacy score of Western titles by release year. Higher is more advocacy-driven.
| Year | Average advocacy | Titles |
|---|---|---|
| 1960 | 0 | 2 |
| 1966 | 2 | 2 |
| 1969 | 0 | 2 |
| 1971 | 0 | 5 |
| 1986 | 0 | 2 |
| 2006 | 2 | 2 |
| 2012 | 3 | 2 |
Cast & Crew
Clifford Smith (director)