The Square

Name: The Square
Released: 2017
Cast: Claes Bang, Elisabeth Moss, Dominic West, Terry Notary, Christopher Læssø

2017 · Movie · R

IMDB TMDB

Audience evidenceThe verdict — who this is for, by the receipts

Made first for older men 1

The Square's audience scores lean most toward older men at 71 of 100 1. Its overall reach is rated targeted — targeted reach aimed at a specific demographic segment 2. On content balance it reads entertainment-first at 7 of 100, weighting storytelling over explicit messaging 3.

The receipts — every claim above is sourced

1
Audience scoreolder men 71 of 100 is the top quadrant.WhatSphere audience model, score_version 1
2
ReachAudience breadth rated targeted.WhatSphere audience model, score_version 1
3
Content balanceContent balance entertainment-first at 7 of 100.WhatSphere content-balance model, score_version 1

WhatSphere presents the sourced record; it does not cast the judgement. Every statement above is drawn from a stored, sourced row — shown beside it — and nothing is asserted beyond what those receipts support.

Data updated May 25, 2026Scored, pending verification.Think a score is wrong? Submit a correction.

Synopsis

A prestigious Stockholm museum's chief art curator finds himself in times of both professional and personal crisis as he attempts to set up a controversial new exhibit.