Made first for young women 1
SPY x FAMILY's audience scores lean most toward young women at 84 of 100, with comparable appeal to young men 1. Its overall reach is rated targeted — targeted reach aimed at a specific demographic segment 2. Relative to the expected cast make-up for its production origin, on-screen representation registers above the baseline for White and below it for Asian 3. On content balance it reads entertainment-first at 0 of 100, weighting storytelling over explicit messaging 4.
- 1Audience scoreyoung women 84 of 100 is the top quadrant, with young men 73 close behind.WhatSphere audience model, score_version 1
- 2ReachAudience breadth rated targeted.WhatSphere audience model, score_version 1
- 3RepresentationRepresentation vs production-origin baseline: White 99, Asian 0.WhatSphere representation model, score_version 1
- 4Content balanceContent balance entertainment-first at 0 of 100.WhatSphere content-balance model, score_version 1
WhatSphere presents the sourced record; it does not cast the judgement. Every statement above is drawn from a stored, sourced row — shown beside it — and nothing is asserted beyond what those receipts support.
Synopsis
A spy, an assassin and a telepath come together to pose as a family, each for their own reasons, while hiding their true identities from each other.
Age: 22 — strongly youth-oriented
Quadrant Scores
Audience Representation
Where to Watch (US)
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Advocacy Over Time in Animation
The average advocacy score of Animation titles by release year, with this title marked. Higher is more advocacy-driven.
| Year | Average advocacy | Titles |
|---|---|---|
| 1951 | 0 | 2 |
| 1952 | 0 | 2 |
| 1957 | 0 | 2 |
| 1967 | 0 | 2 |
| 1970 | 4 | 2 |
| 1977 | 0 | 3 |
| 1978 | 0 | 3 |
| 1979 | 0 | 2 |
| 1981 | 0 | 2 |
| 1982 | 0 | 2 |
| 1983 | 1 | 4 |
| 1984 | 0 | 2 |
| 1985 | 0 | 2 |
| 1986 | 0 | 12 |
| 1987 | 0 | 4 |
| 1988 | 2 | 7 |
| 1989 | 4 | 4 |
| 1990 | 0 | 3 |
| 1991 | 0 | 6 |
| 1992 | 1 | 3 |
| 1993 | 0 | 5 |
| 1994 | 1 | 3 |
| 1995 | 1 | 5 |
| 1996 | 2 | 4 |
| 1997 | 3 | 8 |
| 1998 | 0 | 3 |
| 1999 | 2 | 13 |
| 2000 | 1 | 8 |
| 2001 | 2 | 9 |
| 2002 | 1 | 8 |
| 2003 | 1 | 8 |
| 2004 | 2 | 12 |
| 2005 | 2 | 9 |
| 2006 | 0 | 13 |
| 2007 | 0 | 11 |
| 2008 | 2 | 8 |
| 2009 | 2 | 5 |
| 2010 | 2 | 6 |
| 2011 | 0 | 4 |
| 2012 | 1 | 3 |
| 2013 | 3 | 11 |
| 2014 | 4 | 6 |
| 2015 | 3 | 4 |
| 2016 | 4 | 6 |
| 2017 | 2 | 6 |
| 2018 | 5 | 7 |
| 2019 | 4 | 9 |
| 2020 | 4 | 8 |
| 2021 | 6 | 9 |
| 2022 | 7 | 11 |
| 2023 | 20 | 8 |
| 2024 | 8 | 9 |
| 2025 | 1 | 8 |
| 2026 | 0 | 4 |
| This title (2022) | 0 | 1 |
● This title (2022): advocacy 0 · explore Animation →