Who is this made for?

Spider-Man: Brand New Day (2026) is an action movie whose audience scores lean most toward young men at 80 out of 100, with comparable appeal to young women (69). Its overall reach is rated targeted, meaning it is aimed at a specific demographic segment. Measured against a balanced 50-point baseline, it sits 5 points toward men on the gender axis and 24 points toward younger viewers on the age axis. Relative to the expected cast make-up for its production origin, on-screen representation registers above the baseline for mixed-heritage and below it for White and Hispanic. Its content balance scores as entertainment-first at 4 out of 100, indicating its content choices weight storytelling over explicit messaging. All figures reflect WhatSphere's data-driven audience model rather than a critical opinion of the title.

Audience
Made primarily for young men (80), with strong secondary appeal to young women (69).
Reach
Has targeted appeal — designed for a specific demographic segment.
Advocacy
Entertainment (4/100) — content choices prioritize storytelling over messaging.
Representation
notably high mixed (81) representation, with lower hispanic (33) and white (27) representation.
Verified July 31, 2026Scores accuracy-checked against current data.Think a score is wrong? Submit a correction.

Synopsis

Fighting crime full-time as Spider-Man in a world that doesn't remember him—and the pressure of seeing his old friends move on without him—sparks a change in Peter Parker he may not have the power to control. But that transformation might also be the only thing that can stop a shocking new threat to the city and those he loves - a powerful villain no one can even see.

Young MaleYoung FemaleMature MaleMature Female
Primary audienceYoung Men
Targeted

Quadrant Scores

Young Men
80
Young Women
69
Older Men
31
Older Women
20
Advocacy4
Entertainment

Audience Representation

White
27
Black
36
Hispanic
33
Asian
44
South Asian
46
Middle Eastern
54
Indigenous
48
Mixed
81
Other
48
LGBTQ+
0
Score version: v1Data confidence: 75%How are scores calculated?

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Advocacy Over Time in Action

The average advocacy score of Action titles by release year, with this title marked. Higher is more advocacy-driven.

25507519642026
Average advocacy score of Action titles by release year
YearAverage advocacyTitles
196402
196543
196604
196822
197002
197104
197202
197319
197503
197722
197903
198035
198103
198205
198307
1984211
198507
1986210
1987114
198804
1989010
199005
199109
199218
1993011
1994214
1995111
199609
1997213
1998010
1999113
2000111
2001120
2002117
2003214
2004219
2005318
2006123
2007118
2008222
200929
201038
2011312
2012510
2013416
201469
2015716
2016159
2017917
2018920
20191118
20201013
20211025
20221532
20231225
2024831
2025435
2026816
This title (2026)41

This title (2026): advocacy 4 · explore Action

Cast & Crew

John Gamble (director) · Sallie Hard (director)