Audience evidenceThe verdict — who this is for, by the receipts

Made first for young women 1

My Neighbor Totoro's audience scores lean most toward young women at 90 of 100 1. Its overall reach is rated targeted — targeted reach aimed at a specific demographic segment 2. On content balance it reads entertainment-first at 3 of 100, weighting storytelling over explicit messaging 3.

The receipts — every claim above is sourced
  1. 1
    Audience scoreyoung women 90 of 100 is the top quadrant.WhatSphere audience model, score_version 1
  2. 2
    ReachAudience breadth rated targeted.WhatSphere audience model, score_version 1
  3. 3
    Content balanceContent balance entertainment-first at 3 of 100.WhatSphere content-balance model, score_version 1

WhatSphere presents the sourced record; it does not cast the judgement. Every statement above is drawn from a stored, sourced row — shown beside it — and nothing is asserted beyond what those receipts support.

Data updated March 22, 2026Scored, pending verification.Think a score is wrong? Submit a correction.

Synopsis

Two sisters move to the country with their father in order to be closer to their hospitalized mother, and discover the surrounding trees are inhabited by Totoros, magical spirits of the forest. When the youngest runs away from home, the older sister seeks help from the spirits to find her.

Young MaleYoung FemaleMature MaleMature Female
Primary audienceYoung Women
Targeted

Quadrant Scores

Young Men
52
Young Women
90
Older Men
10
Older Women
48
Advocacy3
Entertainment

Audience Representation

LGBTQ+
0

Where to Watch (US)

Stream
HBO MaxHBO MaxHBO Max Amazon ChannelHBO Max Amazon Channel
Rent
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Buy
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Score version: v1Data confidence: 100%How are scores calculated?

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Advocacy Over Time in Fantasy

The average advocacy score of Fantasy titles by release year, with this title marked. Higher is more advocacy-driven.

25507519402026
Average advocacy score of Fantasy titles by release year
YearAverage advocacyTitles
194002
197002
197702
197802
198202
198416
198502
198603
198705
198815
198932
199005
199114
199234
199303
199425
199504
199602
199723
199826
199916
200004
200149
200222
200317
200456
200507
200618
200708
200847
200924
201053
201134
201375
201422
2016106
201786
201863
2019911
202073
202168
20221315
20232010
202456
2025011
2026173
This title (1988)31

This title (1988): advocacy 3 · explore Fantasy

Cast & Crew

Shigeharu Shiba (director) · Hayao Miyazaki (director)