Mighty Car Mods

2008 · YouTube

Car modification and build series by Marty and Moog from Australia. Known for budget builds, JDM culture, cinematic road trips, and making car modification accessible with humor and genuine friendship between hosts.

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The Verdict

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Audience

Made primarily for young women (73), with strong secondary appeal to young men (67).

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Reach

Has targeted appeal — designed for a specific demographic segment.

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Advocacy

Entertainment (0/100) — content choices prioritize storytelling over messaging.

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Representation

lower asian (31) and white (0) representation.

Primary audienceYoung Women

targeted

Quadrant Scores

Advocacy0

Entertainment

Audience Representation

Score version: v1How are scores calculated?

Mighty Car Mods

Quadrant Scores

Audience Representation

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