Audience evidenceThe verdict — who this is for, by the receipts

Made first for older men 1

Days Gone's audience scores lean most toward older men at 100 of 100 1. Its overall reach is rated targeted — targeted reach aimed at a specific demographic segment 2. On content balance it reads entertainment-first at 3 of 100, weighting storytelling over explicit messaging 3.

The receipts — every claim above is sourced
  1. 1
    Audience scoreolder men 100 of 100 is the top quadrant.WhatSphere audience model, score_version 1
  2. 2
    ReachAudience breadth rated targeted.WhatSphere audience model, score_version 1
  3. 3
    Content balanceContent balance entertainment-first at 3 of 100.WhatSphere content-balance model, score_version 1

WhatSphere presents the sourced record; it does not cast the judgement. Every statement above is drawn from a stored, sourced row — shown beside it — and nothing is asserted beyond what those receipts support.

Verified May 31, 2026Scores accuracy-checked against current data.Think a score is wrong? Submit a correction.

Synopsis

Days Gone is an open-world action-adventure game developed by Bend Studio and published by Sony Interactive Entertainment. Released in April 2019 for PlayStation 4 and later for PC in May 2021, the game is set in a post-apocalyptic world where players control Deacon St. John, a drifter and bounty hunter navigating a landscape overrun by "Freakers," zombie-like creatures created by a global pandemic. The gameplay focuses on exploration, combat, and survival elements, with players able to use various weapons, craft supplies, and upgrade Deacon’s motorcycle, essential for travelling across the vast and hostile environment. Days Gone combines narrative-driven missions with an open world filled with dynamic events, enemy camps, and environmental challenges.

Young MaleYoung FemaleMature MaleMature Female
Primary audienceOlder Men
Targeted

Quadrant Scores

Young Men
84
Young Women
0
Older Men
100
Older Women
16
Advocacy3
Entertainment

Audience Representation

LGBTQ+
0
Score version: v1Data confidence: 85%How are scores calculated?

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Advocacy Over Time in Adventure

The average advocacy score of Adventure titles by release year, with this title marked. Higher is more advocacy-driven.

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Average advocacy score of Adventure titles by release year
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198313
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198915
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199414
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199719
199804
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2006111
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200928
2010410
2011210
201266
2013312
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2016612
2017313
2018523
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2020418
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2023830
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This title (2019)31

This title (2019): advocacy 3 · explore Adventure

Cast & Crew

Bend Studio (game director)