Audience evidenceThe verdict — who this is for, by the receipts

Made first for young men 1

The New Inventors's audience scores lean most toward young men at 87 of 100 1. Its overall reach is rated targeted — targeted reach aimed at a specific demographic segment 2. Relative to the expected cast make-up for its production origin, on-screen representation registers above the baseline for White 3. On content balance it reads entertainment-first at 0 of 100, weighting storytelling over explicit messaging 4.

The receipts — every claim above is sourced
  1. 1
    Audience scoreyoung men 87 of 100 is the top quadrant.WhatSphere audience model, score_version 1
  2. 2
    ReachAudience breadth rated targeted.WhatSphere audience model, score_version 1
  3. 3
    RepresentationRepresentation vs production-origin baseline: White 81.WhatSphere representation model, score_version 1
  4. 4
    Content balanceContent balance entertainment-first at 0 of 100.WhatSphere content-balance model, score_version 1

WhatSphere presents the sourced record; it does not cast the judgement. Every statement above is drawn from a stored, sourced row — shown beside it — and nothing is asserted beyond what those receipts support.

Data updated March 24, 2026Scored, pending verification.Think a score is wrong? Submit a correction.

Synopsis

The New Inventors is an Australian television show, broadcast on ABC1, and hosted by broadcaster and comedian James O'Loghlin. Each episode features three Australian inventions and short video tape packages. IP Australia, a supporter of the program, describes it as a way for Australian inventions to gain publicity and possible entrance into the mass market. The 200th episode of the program was broadcast on 29 October 2008. The program aired on Wednesday nights at 8pm. The grand finale edition for season 7 was broadcast on 23 September 2010 on ABC.

Young MaleYoung FemaleMature MaleMature Female
Primary audienceYoung Men
Targeted

Quadrant Scores

Young Men
87
Young Women
48
Older Men
52
Older Women
13
Advocacy0
Entertainment

Audience Representation

White
81
Black
46
Hispanic
48
Asian
54
South Asian
42
Middle Eastern
46
Indigenous
40
Mixed
40
Other
48
LGBTQ+
0
Score version: v1Data confidence: 100%How are scores calculated?

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Advocacy Over Time in Reality

The average advocacy score of Reality titles by release year, with this title marked. Higher is more advocacy-driven.

25507519822022
Average advocacy score of Reality titles by release year
YearAverage advocacyTitles
198202
198502
199902
200103
200243
200317
200419
200513
2006114
200704
200815
200903
201222
201303
201813
202005
202123
202222
This title (2004)01

This title (2004): advocacy 0 · explore Reality

Cast & Crew