Made first for young men 1
The Match's audience scores lean most toward young men at 87 of 100 1. Its overall reach is rated targeted — targeted reach aimed at a specific demographic segment 2. On content balance it reads entertainment-first at 0 of 100, weighting storytelling over explicit messaging 3.
- 1Audience scoreyoung men 87 of 100 is the top quadrant.WhatSphere audience model, score_version 1
- 2ReachAudience breadth rated targeted.WhatSphere audience model, score_version 1
- 3Content balanceContent balance entertainment-first at 0 of 100.WhatSphere content-balance model, score_version 1
WhatSphere presents the sourced record; it does not cast the judgement. Every statement above is drawn from a stored, sourced row — shown beside it — and nothing is asserted beyond what those receipts support.
Synopsis
The Match is a reality TV show on Sky One in which a group of celebrities form a football team to compete against a team of former professional footballers. The show begins with a large squad of celebrities who train and live together, all aiming to be selected for "The Match" against the team of legends. The show has also been published in Switzerland in 2006 and 2008 on SF 2. In Great Britain, three editions of the programme have been made, one in early 2004, one in late 2005 and one in October 2006. The program is hosted by Mark Durden-Smith, Ulrika Jonsson and Zoë Ball. The matches are played at St James' Park, Newcastle. In the Swiss version, the matches were held at Espenmoos in St. Gallen and at Allmend Stadion in Lucerne.
Age: 26 — strongly youth-oriented
Quadrant Scores
Audience Representation
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Advocacy Over Time in Reality
The average advocacy score of Reality titles by release year. Higher is more advocacy-driven.
| Year | Average advocacy | Titles |
|---|---|---|
| 1982 | 0 | 2 |
| 1985 | 0 | 2 |
| 1999 | 0 | 2 |
| 2001 | 0 | 3 |
| 2002 | 4 | 3 |
| 2003 | 1 | 7 |
| 2004 | 1 | 9 |
| 2005 | 1 | 3 |
| 2006 | 1 | 14 |
| 2007 | 0 | 4 |
| 2008 | 1 | 5 |
| 2009 | 0 | 3 |
| 2012 | 2 | 2 |
| 2013 | 0 | 3 |
| 2018 | 1 | 3 |
| 2020 | 0 | 5 |
| 2021 | 2 | 3 |
| 2022 | 2 | 2 |