The Match is a reality TV show on Sky One in which a group of celebrities form a football team to compete against a team of former professional footballers. The show begins with a large squad of celebrities who train and live together, all aiming to be selected for "The Match" against the team of legends. The show has also been published in Switzerland in 2006 and 2008 on SF 2.
In Great Britain, three editions of the programme have been made, one in early 2004, one in late 2005 and one in October 2006. The program is hosted by Mark Durden-Smith, Ulrika Jonsson and Zoë Ball. The matches are played at St James' Park, Newcastle. In the Swiss version, the matches were held at Espenmoos in St. Gallen and at Allmend Stadion in Lucerne.
Has targeted appeal — designed for a specific demographic segment.
◇
Advocacy
Entertainment (0/100) — content choices prioritize storytelling over messaging.
◉
Representation
lower white (0) representation.
Demographic Position
Gender: 37 — leans male Age: 26 — strongly youth-oriented
0 = Male / Youth100 = Female / Mature
Primary audienceYoung Men
targeted
Quadrant Scores
Young Men
87
How strongly this title appeals to males 18–34. Based on genre, cast, action/violence levels, pacing, and marketing signals. Higher = stronger appeal.
Young Women
61
How strongly this title appeals to females 18–34. Based on genre, romance centrality, cast composition, lead demographics, and tone. Higher = stronger appeal.
Older Men
39
How strongly this title appeals to males 35+. Based on theme maturity, pacing, complexity, genre, and production style. Higher = stronger appeal.
Older Women
13
How strongly this title appeals to females 35+. Based on drama elements, character complexity, genre, cast, and emotional themes. Higher = stronger appeal.
Advocacy0
Entertainment
Audience Representation
White
0
Measures deviation from the expected White representation based on this title's production origin. 50 = baseline for its country. Higher = more representation than typical.
Black
40
Measures deviation from the expected Black representation based on this title's production origin. 50 = baseline for its country. Higher = more representation than typical.
Hispanic
46
Measures deviation from the expected Hispanic representation based on this title's production origin. 50 = baseline for its country. Higher = more representation than typical.
Asian
40
Measures deviation from the expected Asian representation based on this title's production origin. 50 = baseline for its country. Higher = more representation than typical.
South Asian
36
Measures deviation from the expected South Asian representation based on this title's production origin. 50 = baseline for its country. Higher = more representation than typical.
Middle Eastern
46
Measures deviation from the expected Middle Eastern representation based on this title's production origin. 50 = baseline for its country. Higher = more representation than typical.
Indigenous
50
Measures deviation from the expected Indigenous representation based on this title's production origin. 50 = baseline for its country. Higher = more representation than typical.
Mixed
44
Measures deviation from the expected Mixed representation based on this title's production origin. 50 = baseline for its country. Higher = more representation than typical.
Other
48
Measures deviation from the expected Other representation based on this title's production origin. 50 = baseline for its country. Higher = more representation than typical.
LGBTQ+
0
LGBTQ+ representation score based on character centrality, cast percentage, lead representation, and source fidelity. 0 = no representation, 100 = central to the story.