Research evidenceResearch evidence — scores and sourced research

Scored mixed entertainment and message on WhatSphere's content-balance model 5

Its showrunner stated on the record that "emily is a Pretty Little Liar, just like the rest of the characters, She just so happens to be gay, And when she comes out to these characters, they are going…" 1. Its showrunner stated on the record that "i'm glad that there is a transgender trend anyways, but we certainly did not jump on the bandwagon, I like that we started it three and a half years ago withou…" 2. Its narrative-universality assessment registers 7 of 10 3. LGBTQ representation is assessed as central to the story 4. Taken together, the content-balance model places it mixed entertainment and message at 32 of 100 5. Relative to the expected cast make-up for its production origin, on-screen representation registers above the baseline for White and below it for Hispanic 6.

The receipts — every claim above is sourced
  1. 1
    Creator statementshowrunner: "Emily is a Pretty Little Liar, just like the rest of the characters. She just so happens to be gay. And when she comes out to these characters, they are going to accept her unconditionally."Just Jared Jr., July 2017 source ↗
  2. 2
    Creator statementshowrunner: "I'm glad that there is a transgender trend anyways, but we certainly did not jump on the bandwagon. I like that we started it three and a half years ago without knowing it."Entertainment Tonight, August 2015 source ↗
  3. 3
    Narrative universalityNarrative universality 7 of 10; identity centrality present.WhatSphere content assessment. Narrative universality 7/10 -> advocacy signal 33
  4. 4
    LGBTQ centralityLGBTQ centrality 3 of 5.WhatSphere content assessment
  5. 5
    Content balanceAdvocacy 32 of 100, tier mixed entertainment and message.WhatSphere content-balance model, score_version 1. Narrative universality 7/10 -> advocacy signal 33
  6. 6
    RepresentationRepresentation vs production-origin baseline: White 90, Hispanic 28.WhatSphere representation model, score_version 1

WhatSphere presents the sourced record; it does not cast the judgement. Every statement above is drawn from a stored, sourced row — shown beside it — and nothing is asserted beyond what those receipts support.

Data updated March 12, 2026Scored, pending verification.Think a score is wrong? Submit a correction.
Primary audienceOlder WomenOlder Women91
Young MaleYoung FemaleMature MaleMature Female
Primary audienceOlder Women
Targeted

Quadrant Scores

Young Men
9
Young Women
75
Older Men
25
Older Women
91
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Audience Representation

White
90
Black
36
Hispanic
28
Asian
38
South Asian
46
Middle Eastern
48
Indigenous
48
Mixed
54
Other
48
LGBTQ+
54

Faithfulness

Faithfulness not applicable

Faithfulness is scored only for adaptations.

Why this is blank

An original has no source text to compare. The score is left blank rather than shown as zero.

Advocacy

Advocacy32
Mixed

Where to Watch (US)

Stream
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Synopsis

Based on the Pretty Little Liars series of young adult novels by Sara Shepard, the series follows the lives of four girls — Spencer, Hanna, Aria, and Emily — whose clique falls apart after the disappearance of their queen bee, Alison. One year later, they begin receiving messages from someone using the name "A" who threatens to expose their secrets — including long-hidden ones they thought only Alison knew.

Score version: v1Data confidence: 100%How are scores calculated?

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Lineage and popularity

No lineage or popularity yet

This title has no Wikidata match, source work, or Steam player snapshot. A missing snapshot is not zero.

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Advocacy Over Time in Drama

The average advocacy score of Drama titles by release year, with this title marked. Higher is more advocacy-driven.

25507519202026
Average advocacy score of Drama titles by release year
YearAverage advocacyTitles
192032
192502
192732
192803
192922
193026
193114
193215
193602
193703
193992
194003
194132
194205
194303
194407
194613
194702
194824
195046
195125
195236
1953110
195444
195538
195637
1957210
195836
195939
1960012
196147
1962212
1963114
196438
1965211
1966210
196717
196839
1969110
1970110
197108
197229
1973114
1974215
1975313
1976220
197728
197805
1979311
1980213
198118
1982213
1983215
1984114
1985311
1986312
1987219
1988313
1989216
1990214
1991314
1992318
1993323
1994525
1995426
1996229
1997423
1998424
1999542
2000341
2001341
2002341
2003436
2004465
2005467
2006282
2007268
2008249
2009228
2010722
2011424
2012419
2013724
20141022
20151219
20161023
20171331
2018935
20191136
2020734
20211335
20222134
20231618
20241617
2025320
2026427
This title (2010)321

● This title (2010): advocacy 32 · explore Drama →

Cast & Crew