Made first for older men 1
Durango Is Coming, Pay or Die's audience scores lean most toward older men at 100 of 100 1. Its overall reach is rated targeted — targeted reach aimed at a specific demographic segment 2. On content balance it reads entertainment-first at 0 of 100, weighting storytelling over explicit messaging 3.
- 1Audience scoreolder men 100 of 100 is the top quadrant.WhatSphere audience model, score_version 1
- 2ReachAudience breadth rated targeted.WhatSphere audience model, score_version 1
- 3Content balanceContent balance entertainment-first at 0 of 100.WhatSphere content-balance model, score_version 1
WhatSphere presents the sourced record; it does not cast the judgement. Every statement above is drawn from a stored, sourced row — shown beside it — and nothing is asserted beyond what those receipts support.
Synopsis
Durango, a debt collector, arrives in the town of Tucson, where he is hired by a bank director called Ferguson, who refuses to pay him his fee afterwards. Durango is thrown in jail on a false accusation but manages to escape and teams up with a Mexican bandit to get even with Ferguson, who has concocted a complicated plan to rob a shipment of gold belonging to the people of Tucson.
Age: 63 — leans mature
Quadrant Scores
Audience Representation
Plex Channel
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Advocacy Over Time in Western
The average advocacy score of Western titles by release year, with this title marked. Higher is more advocacy-driven.
| Year | Average advocacy | Titles |
|---|---|---|
| 1960 | 0 | 2 |
| 1966 | 2 | 2 |
| 1969 | 0 | 2 |
| 1971 | 0 | 5 |
| 1986 | 0 | 2 |
| 2006 | 2 | 2 |
| 2012 | 3 | 2 |
| This title (1971) | 0 | 1 |
● This title (1971): advocacy 0 · explore Western →
Cast & Crew
Roberto Bianchi Montero (director) · Mario Mancini (director)